2020: Black Friday is going to be weird this year — and that’s a good thing

Challenges always present an opportunity for innovation, and we’ve seen plenty of them since COVID-19 hit. And while Black Friday has certainly changed a lot over the years, it’s going to look extra different this November as we try to navigate a world where it’s not safe to crowd a bunch of people into an enclosed store.

Black Friday is officially on Nov. 27 (it’s always the day after Thanksgiving), but there’s still a lot that’s up in the air. Namely? Whether or not people will even be allowed to shop in person.

While we still don’t know a lot…


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